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Born in 1932, the Consortium for the Promotion of Asti has a clear mission: to perform all the necessary actions to protect, promote and enhance the value of Asti and Moscato d’Asti, in Italy and the world. These two points of excellence are positioned at the top of the “sweet” quality sparkling wines category and bring with them an immense back story of culture, memories, traditions, know-how and family histories, of people who have devoted their entire lives and spared no effort in the tending of their vineyards.
Asti and Moscato d’Asti DOCG are symbolic of a strong, tenacious and determined Italy, insistent in its ambition to promote a land and its valuable resources and informing consumers all over the world of the full value of their purchase.
Today, the Consortium’s members include 170+ wineries, spumante-makers, cooperatives and winemakers, in addition to 1,800 grape growers.